Outsourced Digital Marketing
Gain insight into the effectiveness of your marketing
Add digital marketing to your team's capabilities
Digital marketing support for business owners and senior marketeers
Are you small business owner, Marketing Director/Manager or Head of Marketing and need help with your digital marketing? I work with SMEs MDs and senior Marketing professionals who don’t have the internal resources or expertise to launch and/or manage digital marketing channels. I can work as an extension of your business and fully integrate my service into your wider marketing strategy, if required. Alternatively, I can manage specific channels for you just like a digital agency would (but at a fraction of the cost!).
Improve online visibility, boost brand engagement and generate enquiries through digital marketing.
PPC was my first love; when I was 18, I was working as a Marketing Assistant for a national accounting firm and was given the goal of bringing the management of the Google Ads account in-house from one of the UK’s best known digital marketing agencies. I’ve been managing PPC budgets of all sizes since then and spent 2 years managing a PPC portfolio for a leading digital agency in the South. I set up, manage and train all things PPC; from Google Search Ads to Bing Ads Remarketing, RLSA & dynamic search ads to Google Shopping. You name it. If it’s PPC, I can help you with it. Get in touch to discuss your objectives and see how I can help you achieve them with PPC.
Content marketing has developed into one of the most important aspects of any marketing strategy, particularly with the rise of Social and Video content. I provide a fully comprehensive content marketing service which involves not only writing blogs, but producing a range of content types including infographics, videos, branded imagery/memes, PDF guides, case studies, eBooks, white papers, interviews, checklists and press releases. I will help you define your content strategy based on your objectives and ensure your content is on-brand, relevant and engaging to your target market. I will also manage your content calendar to give you some structure and ensure that you are seen as being proactive in your market, by creating reactive content when trends begin to emerge in your sector.
Social media trends change so quickly that it can be difficult to keep up with. I will help you identify the most suitable platforms on which to engage with your target market, create a style, tone of voice and strategy which will help you get seen for the right reasons and drive engagement to produce tangible results. Ultimately, the success of your social media activity relies heavily on your content, which needs to be amended and tailored for each individual platform in order to get the best results. Whether you’re a professional services firm trying to improve your credibility on LinkedIn, a fashion brand wanting to drive sales through Instagram, or a blogger aiming to get in front of a larger audience on TikTok, I’ll work with you to achieve your objectives.
Take the first step towards improving your marketing strategy – talk to me about my marketing audit service today.